“Hold ‘Em. The cards are on the table, the mood is set — bring the Cowboy Carter energy to every gathering with the official game night collection.”
Beyoncé’s Cowboy Carter era isn’t just something you wear — it’s a lifestyle you live. The official Cowboy Carter game night collection brings that energy to your home, your table and your gatherings. From the iconic Hold ‘Em Playing Cards and Hold ‘Em Ashtray to the Act II Lighter and the beloved Jolene Mug — these are the officially licensed pieces that turn any night in into a Beyoncé experience. Available exclusively at the official Beyoncé EU store.
HOLD ‘EM — THE GAME NIGHT ESSENTIALS
Inspired by one of Cowboy Carter’s most celebrated tracks, the Hold ‘Em Playing Cards bring Beyoncé’s western aesthetic to the card table. Pair with the Hold ‘Em Ashtray — a beautifully designed collectible piece that doubles as a functional home accessory — and the Act II Lighter to complete the set. Together, these three pieces make the ultimate Cowboy Carter game night trio.
THE JOLENE MUG & HOME LIFESTYLE PIECES
Start your morning right with the Jolene Mug — the official Cowboy Carter ceramic mug that’s become one of the most iconic pieces in the collection. Whether you’re sipping your morning coffee or displaying it on your shelf, the Jolene Mug is a daily reminder of the era. Pair with the Cowboy Carter Incense Holder and Beady Head B’s Incense Sticks to set the full Cowboy Carter atmosphere at home.
SET THE SCENE — SHOP ALL COWBOY CARTER HOME & LIFESTYLE
From the card table to the coffee table, the official Beyoncé home and lifestyle collection transforms any space into a Cowboy Carter experience. Shop exclusively at the official Beyoncé EU store.
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