"The 501 is the most iconic jean in history. In Beyoncé's hands, it becomes something else entirely — a statement of power, femininity, and the fearless spirit of the Cowboy Carter era."
The Beyoncé x Levi's collaboration reimagined the legendary 501 for the Cowboy Carter era — and the result is nothing short of iconic. Available in two exclusive finishes, the 501 Curve jeans blend Levi's heritage craftsmanship with Beyoncé's bold design vision. Whether you choose the crystal-encrusted Western Crystal or the edgy Laced Up finish, these are the jeans that define the era. Here's everything you need to know.
501® Curve Jeans Collection
Two finishes. One iconic silhouette. The 501 Curve jeans are the centrepiece of the Beyoncé x Levi's collaboration — and they're strictly limited.
501® Curve — Western Crystal
Crystal-encrusted details meet the iconic 501 silhouette. These jeans are the ultimate statement piece from the Beyoncé x Levi's collaboration — bold, glamorous, and unmistakably Cowboy Carter.
View Product →Shop Now →
501® Curve — Laced Up
Lace-up detailing transforms the classic 501 into something entirely new. Edgy, architectural, and impossible to ignore — these are the jeans that make an entrance before you even walk in the room.
View Product →Shop Now →
How to Style Your Beyoncé x Levi's Jeans
- Western Crystal Jeans — Pair with the Western Crystal Trucker Jacket for a matching set moment that stops traffic
- Laced Up Jeans — Style with the Laced Up Trucker Jacket for the ultimate coordinated Levi's collaboration look
- Both styles — Top with the Lips Crop Tank and Vintage Rodeo Hat for a complete Cowboy Carter era outfit
Complete the Levi's Collaboration Look
Own a Piece of Fashion History
The Beyoncé x Levi's 501 Curve jeans are strictly limited. Once they're gone, they won't be restocked. Shop now and own a piece of the most iconic fashion collaboration of the decade.
Shop the Full Levi's Collection →